We are so glad you've joined us for this program.
The Business Wrap will help you exit the calendar year gracefully...(or wrap up and review at any time of year, actually!).
Set yourself up for success in the My 15 Minutes Small Business program and hit the ground running in 2014:
- Review the outgoing year
- Finalise what’s outstanding
- Let go of what’s holding you back
- The Business Wrap helps you make peace with the 2013 business year, reviewing what’s worked, assessing your strengths and challenges and making some big-picture goals for 2014.
It’s a mid-financial year reflection on how you’re tracking so far, and what you can tweak to meet financial goals by June. It’s about freeing time and space and reaching clarity on where your business is right now, and where you’d love to steer it next...
It’s not essential that you do this program prior to My 15 Minutes Small Business, but it’s highly desirable.
The Business Wrap was released in 2013 as a 7 week wrap-up program for the year. If you are joining My 15 Minutes Small Business in January 2014...we really don't expect you to complete this prior to commencing the 90-day program. But you'll be all set with some great resources when it comes to wrapping up 2014!
"Small opportunities are often the beginning of great enterprises"
- Business Wrap Module 1 - Marketing, Communication and Social Media
In this module, you’ll assess your current marketing, communication and social media strategies, identify what is working well and locate the gaps and ‘dead wood’ in your current approach. You’ll set goals for these aspects of your business for the next 12 months.
If any of the questions in the Business Wrap are not applicable to you and/or your business right now, or if you don’t know how to answer them, the My 15 Minutes Small Business program will provide you with clear tasks to move your business forward in each of the key areas. The purpose of the Business Wrap is to evaluate the recent performance of your business and pinpoint what is and isn’t working. Think of this as setting the baseline of where you are now, prior to starting the My 15 Minutes program.
- Business Wrap Module 2: Attracting and Delighting your Ideal Clients
Throughout these activities, you will reflect on your existing client base, your client relationships, client feedback and set some goals about client engagement for the next twelve months.
Again, this is a reflective exercise, which will allow you to form a baseline going into the My 15 Minutes Small Business program. If any of these questions seem daunting or if you do not feel ready to answer them for your business, that's fine - this will provide something to aim for in a few months' time.
- Business Wrap Module 3: Your Suite of Products and Services
Here, you will reflect on your ‘offerings’ - products and/or services that you have for sale.
There will be plenty of opportunities in the My 15 Minutes Small Business program to work on developing your current suite of products/services. This module is a chance to reflect on what is currently working well, what isn’t, and what you might do differently in the future.
"Life must be lived as play"
- Business Wrap Module 4: Your Sales and Profits
Where does your business make you money?
In this module, you will reflect on your sales, selling and profits. This builds on Module 3, in which we looked at your products and services.
There will be opportunities to extend your understanding and performance in these areas during the My 15 Minutes Small Business program itself.
- Business Wrap Module 5: Your Systems & Processes
In this module, you will reflect on the systems that underpin your business, across a range of key areas. If a topic is not applicable to your business, move on or tweak the question to suit your situation.
- Business Wrap Module 6: Your Personal & Professional Growth
This module allows you to reflect on your personal and professional growth over the last 12 months. There will be many opportunities in the Small Business program to plan future growth.
- Module 7: Your Well-being, Relationships, Fun and Recreation
This module allows you to reflect on how well you take care of your well-being, health and relationships - and how much fun and rest you have.
When these areas begin to fray, businesses also unravel - so this is an essential component in the Business Wrap and in the My 15 Minutes Small Business program.